PRIVACY POLICY
We understand that every gift carries a sentiment, and your trust is something we cherish most. This Privacy Policy explains how we collect, use, protect, and share your personal information when you visit www.kindlykeepsake.com, place an order, contact us, or use our services.
1. What Information We Collect
Depending on how you interact with our website, we may collect the following categories of information:
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Contact details: name, email address, phone number, billing address, and delivery address;
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Order information: products purchased, selected options, order value, shipping method, and order history;
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Payment information: processed by our payment service providers (we generally do not retain full card numbers);
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Account information: if you register, we store your login credentials and saved preferences;
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Communications: enquiries, support requests, product reviews, photos, videos, and other content you provide;
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Device and technical data: IP address, browser type, device model, operating system, language settings, and approximate location;
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Website activity: pages viewed, links clicked, products browsed, referring pages, and ad interactions;
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Cookie and similar identifiers: collected through cookies, pixel tags, SDKs, local storage, and similar technologies.
2. How We Use Your Information
We use your personal information for the following legitimate purposes:
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Process and fulfil your orders, and arrange delivery;
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Confirm payments and prevent fraud or unauthorised transactions;
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Send order updates and tracking information;
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Respond to your questions about products, shipping, returns, refunds, and other enquiries;
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Operate, maintain, secure, and improve our website;
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Personalise content and product recommendations;
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Analyse website traffic and advertising performance to improve our services;
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Detect and prevent fraud, security threats, misuse, and technical issues;
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Comply with legal, accounting, tax, and regulatory obligations;
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Send you promotional offers and new product updates (where permitted, and you can unsubscribe at any time).
3. Cookies and Similar Technologies
To give you a smoother browsing experience, we and our service providers may use cookies, pixel tags, SDKs, local storage, and similar technologies. These are mainly used to:
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Keep the website functioning properly (e.g., login status and shopping cart);
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Remember your preferences;
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Understand how visitors use our website to help us improve design;
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Measure website and advertising performance;
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Help prevent fraud and maintain security;
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Provide or evaluate personalised advertising where permitted by law.
You can manage cookies through the cookie settings on our website or via your browser. Please note that disabling some cookies may affect certain website features.
4. AppLovin and Advertising Services
To show you products that may interest you and evaluate our advertising effectiveness, we may work with AppLovin and other advertising, analytics, attribution, and measurement providers.
These providers may collect or receive your IP address, device and advertising identifiers, browser information, approximate location, website activity, ad interactions, and purchase or conversion events. This data is used to deliver, personalise, measure, attribute, secure, and improve advertising services, in compliance with applicable laws and your available privacy choices.
For more details about AppLovin’s data collection and use, please visit their Privacy Policy:
https://legal.applovin.com/privacy/
5. How We Share Your Information
We share your personal information only when necessary and lawful, including in the following cases:
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With website hosting, e‑commerce, and technology service providers;
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With payment processors and fraud‑prevention providers;
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With warehouses, suppliers, fulfilment partners, and shipping carriers;
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With customer support and communication tool providers;
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With analytics, advertising, attribution, and marketing partners (including AppLovin);
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With our professional advisers, such as accountants, auditors, insurers, and legal counsel;
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With government authorities or other parties when required by law;
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With a buyer, successor, or relevant party in connection with a merger, acquisition, financing, reorganisation, or transfer of business assets.
Depending on your location, certain advertising‑related data sharing may be considered a “sale” or use for targeted advertising. Where required, we will provide appropriate notices and choices.
6. Data Retention
We keep your personal information for as long as reasonably necessary to provide services, fulfil orders, maintain business and transaction records, resolve disputes, prevent fraud, enforce agreements, and comply with legal obligations. The specific retention period varies depending on the type of information and its purpose.
7. Data Security Measures
We apply reasonable administrative, technical, and organisational safeguards designed to protect your personal information from unauthorised access, disclosure, or loss.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure. Please keep your account password safe and notify us immediately if you suspect any unauthorised activity.
8. International Data Transfers
Our website, service providers, suppliers, fulfilment partners, and other collaborators may be located in countries other than your own. As a result, your personal information may be transferred to or stored in jurisdictions with different data protection laws. Where required by law, we take appropriate safeguards to ensure the legality of international transfers.
9. Your Privacy Rights and Choices
Depending on the laws applicable to you, you may have the right to:
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Access the personal information we hold about you;
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Correct inaccurate information;
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Request deletion of certain information;
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Object to or restrict certain processing;
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Obtain a portable copy of your information;
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Withdraw consent where processing is based on consent;
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Opt out of certain targeted advertising, sale, or sharing activities;
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Appeal certain decisions (where applicable).
To exercise any of these rights, please contact us using the details below. We may need to verify your identity before processing your request.
You can also unsubscribe from promotional emails by clicking the “unsubscribe” link in any message or by contacting us directly. However, transactional messages regarding orders and accounts will still be sent.
10. Children’s Privacy
Our website is not intended for children who are not legally able to make online purchases without parental or guardian involvement. We do not knowingly collect personal information from children in violation of applicable law. If you believe a child has provided us with information without proper consent, please contact us so we can investigate and address the matter.
11. Third‑Party Links
Our website may contain links to third‑party websites or services. Those third parties have their own privacy policies, and we are not responsible for their content or privacy practices.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, technology, or legal obligations. The revised policy will be posted on this page. If changes are significant, we will provide additional notice where required.
13. Contact Us
Brand: KindlyKeepsake
Website: www.kindlykeepsake.com
Customer Service and Privacy Email: service@kindlykeepsake.com
Website Operator and Legal Business Name: Datong Yishangxuan Information Consulting Co., Ltd.
Registered Business Address: Room 1205, 12th Floor, Hongxing Building, Dongxin International, Yongtai South Road, Datong Economic and Technological Development Zone, Shanxi Province, China
(Please note: this registered address is not a product return address. For returns, please contact us via email first.)
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please feel free to reach out to us at the above email. We value your trust in us.